Bed and Breakfast SEO

Our local SEO services works for any business that is location driven. Even though a bed and breakfast seeks national exposure, the truth is that a B&B only needs to show up for a local search phrase. Why? Because when someone searches for lodging, they are going to include the city or area they are planning to lay their head down. So anytime a location is included in a search phrase or question, then it becomes a local search in the eyes of the search engines. And that is Digital+’s specialty, Local SEO. Below is a report of a B&B client showing the effectiveness of our B&B local SEO program.

If you look closely in the organic column you will see a few with (video) in the cell. That means that one of the videos we created as part of our B&B Google local SEO campaign is coming up on the 1st page. It also allows our local SEO campaign to have a broader geographical coverage (in this case Cape Cod MA) in a highly competitive industry. The videos also start getting 1st page results in a matter of weeks, whereas the Google+ Local takes 4-6 months to start “kicking in”.

Also noticed that many times our B&B client shows up more than once for a search term. They come up organically more than once but also come up more than once between organic results and Google+ Local results.

This B&B Google+ Local SEO campaign is only a few months old at the time this report was compiled. But my client already has seen an increase in bookings directly through her site instead of those travel sites that gouge her for 30{f57cecc76329659856f00bd01f529e319bb36b58f42dc9ec00a8ea65b2ecec80}! Read the Inn owner’s testimonial below.

“Just wanted to write you a quick note to let you know that I’ve already seen an increase in reservations made on my site versus larger travel sites. I think that’s thanks to the work you’re doing! ”

“Thanks for everything!”


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