Why have a mobile friendly website?

 

Because if you don’t you will lose new prospects! Now why is that? Because 67{f57cecc76329659856f00bd01f529e319bb36b58f42dc9ec00a8ea65b2ecec80} of people will leave a non-mobile friendly website within 6 seconds!

Take a look at these two sites on a mobile screen. Which is a mobile friendly website? Which do you find much easier to read and navigate?

mobile friendly websiteBy the way, both plumbers are in the same city!

Now why does that matter for your business?

The site on the left offers a horrible user experience. That means the user will abandon it within 6 seconds. Google knows this site looks horrible on a mobile device. Why? Because Google tests your website on many mobile platforms. Bad results means less relevance in Google’s eyes.

Remember, the business owner is NOT Google’s customer or concern. Their only concern is to deliver the MOST RELEVANT information / website for a search. As long as a searcher finds the info she or he is looking for on the 1st page — THEY WILL NOT LEAVE GOOGLE! So for Google to think your website is relevant — make sure it is mobile friendly!

Now look at the stats in the chart below. Sometime in 2015 a majority of searches will occur on a mobile device. Will your website be there?

 

RKG-Mobile-Share-US-Organic-Search-Traffic-Q32013-Q42014-Jan2015

We can solve your website’s mobile woes!

So how do you make an existing website mobile friendly? There are three ways to do so.

  1. Have a separate mobile version of your website created. A redirect code must be inserted on the home page. This code automatically sends the person to your mobile website.
  2. Have a responsive website. Responsive means your existing website will adjust its appearance based on the mobile device. It allows for your site to fit the much smaller screen. It also make for a better user experience.
  3. Reverse responsive. A website designed for mobile first then adjusts to a computer monitor.

Click to learn the three different methods of making your website mobile friendly that exist today. There are important differences between the three and should not be taken lightly.

In the side by side comparison above the site on the right has nice big contact buttons. Nice, simple, easy as heck to use. With the proper message on the home page, your prospect eagerly clicks the button.

If your website is SEO optimized and mobile friendly — BOOM! You will be on that 1st page of Google — no matter what device is used.

Your investment in doing so will reap huge dividends and profits.

 

 

 

 

 

 

 

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